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Soko Glam

Led creative social storytelling at Soko Glam by ideating, filming, editing, and optimizing TikTok and Instagram content for beauty launches, with a strong focus on testing trends and scaling what drove real engagement and results.

Viral Hits:

Top Performers:

Best of Kbeauty Awards:

Soko Glam’s annual Best of K-Beauty Awards spotlight the most innovative and effective Korean beauty products, handpicked by the Soko Glam team, with the community voting to determine the Best Product of the Year.

Pop-up Activations

To further promote Soko Glam’s annual Best of K-Beauty Awards we teamed up with LINE Friends in NYC for a limited-time Pop-up in the heart of Times Square. Vistors were able to shop the Best of Beauty Award Winners & Nominees IRL and learn more about Kbeauty tips and tricks from the Soko Glam team.

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